AI Insights · Timothy · October 2021
Top 5 Play Pass Games Performance in UK Q3 2021
An overview of the performance of the top 5 Play Pass games in the United Kingdom during Q3 2021, based on data from Sensor Tower.
In Q3 2021, the top 5 Play Pass games in the United Kingdom demonstrated varying trends in downloads, revenue, and active users. Here's an overview of their performance:
Touchgrind BMX 2 from Illusion Labs saw a notable increase in weekly downloads, peaking at approximately 16.5K in early August. Weekly active users fluctuated, with a high of around 105K in mid-August. Revenue also showed a rising trend, reaching about $2.7K during the same period.
Jigsaw Puzzles - Puzzle Games by Easybrain Ltd experienced significant growth in weekly downloads, peaking at nearly 20K in early August. Active users followed a similar upward trend, reaching around 176.5K. Revenue saw a boost as well, hitting approximately $587 in mid-August.
Sudoku.com - Number Games, another title from Easybrain Ltd, maintained a steady performance in weekly downloads, averaging around 10K. The game had a peak in active users at 265.2K in late August. Revenue, though modest, showed a slight increase, peaking at $382 in late June.
Pixel Art － Color by Number, also from Easybrain Ltd, saw a steady decline in weekly downloads, dropping to around 5K by the end of September. Active users decreased from approximately 203K in early August to about 143.4K by the end of the quarter. Revenue remained relatively stable, averaging around $4.5K throughout the quarter.
Nonogram.com - Number Games, another offering from Easybrain Ltd, showed a rise in weekly downloads, peaking at about 12.3K in late August. Active users remained consistent, averaging around 80K. Revenue fluctuated slightly, reaching up to $261 in early July.
These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored.
